All case studies
SimpleSell

B2B sales tooling

A platform pairing sales software with live Sales Assistants to cut the time reps spend hunting for the right contacts.

SimpleSell product screenshot

The problem

B2B sales reps were spending large parts of their day hunting and verifying contact information instead of selling, with little support before calls.

What we built

We built a platform combining contact discovery software with live Sales Assistants, contact tracking, and integration with Salesforce and other major CRMs.

Outcome

SimpleSell cut what used to take reps an entire day of searching for the right contacts, freeing up time for higher-impact selling work.

Why it matters today

Integrating cleanly with Salesforce and other CRMs while keeping the product simple is a delivery-process problem as much as a code problem. It's the same systems thinking we bring to every engagement.

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